PPC Specialist Job at Brixx Media, Greensboro, NC

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  • Brixx Media
  • Greensboro, NC

Job Description

**About the Role**

A performance-focused role managing paid media across search, social, and display to drive high-quality traffic, leads, and revenue for a range of Brixx Media clients.

**_Would like to know more about our company and position? Check our website for extra details!_**

**Requirements:**

* 3+ years of hands-on experience managing PPC campaigns across search and at least one paid social platform (such as Meta, LinkedIn, or TikTok)
* Strong understanding of audience strategy, segmentation, and remarketing/retargeting best practices
* Experience planning and evaluating A/B tests on creatives, formats, and landing pages
* Comfort managing budgets, pacing, and bid strategies for multiple concurrent campaigns and clients
* Solid grasp of attribution concepts, assisted conversions, and multi-touch customer journeys
* Ability to interpret performance data and distill clear, actionable recommendations for both internal and external stakeholders
* Detail-oriented approach to QA, tracking, naming conventions, and documentation in a remote setting

**Responsibilities:**

* Manage day-to-day PPC execution, including campaign builds, bid strategies, budgets, and creative rotation across platforms
* Develop and refine audience strategies, remarketing programs, and lookalike segments to maximize efficiency and scale
* Partner with creative and content teams to brief, review, and iterate on ad concepts and messaging
* Monitor account health closely, identifying performance issues early and implementing corrective actions
* Prepare regular performance summaries and insights for client reviews and internal stand-ups
* Collaborate with Data Analysts and SEM specialists to align PPC tactics with broader funnel and SEM strategy
* Continuously research platform innovations, betas, and best practices to keep Brixx Media campaigns competitive

**Benefits:**

* Competitive compensation at the high end of the PPC market for a remote part-time specialist role
* Ownership of a multi-channel paid media portfolio with tangible impact on client growth
* Close collaboration with analytics and strategy teams, enabling data-driven experimentation at scale
* Access to a structured learning path, platform certifications, and shared knowledge across the performance team

Job Tags

Full time, Part time

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